Mix and Focus

On Monday I talked about what you can achieve in just 48 hours. What I observed during StartupWeekend was that you need a few things in order to achieve the best results.

1. You need the right mix. Of people that is. The team must cover every aspect of business. Marketers, business people, designers, developers, all need to work together as a team to come up with ideas and implement them.
2. You need to focus. During the ideation process you can get lost in features and added value. This can easily end up diluting the real offering. Decide what problem you are solving and do that.
3. You need to do the work. Coming up with big ideas is just the beginning. If you cannot implement them, you haven't really achieved anything.
4. You need to find a reason. Just building something is not enough. In order for people to connect with you and buy into your product/service you need to find reason in what you are doing. Why are you doing this? Search within your team to find your reason.
5. Optional: Do some research. If you have the time, do some research. But don't take into account all comments. If you just listen to what people want you won't be trully innovative.

Now that you have everything, get ready to launch!

Posted by Harry Mylonadis 

What You Can Do in 48 Hours

(download)

Click here to download:

what-you-can-do-in-48-hours-mnGErAjEBasqJFnodhyD.zip (7.93 MB)

What I found to be crucial in the teams while mentoring them, was the diversity of the group and focus. Gather around you the right group of people, focus on one thing and you can get more done in 48 hours than other achieve in a month.

If all these teams could come up with great ideas and prototypes in just this time, what's stopping you from starting? Find what you want to do, get a team and start working.

Posted by Harry Mylonadis 

Greenwich, United Kingdom

This Startup Weekend in London #swlondon

As mentioned before, I will be part of the mentoring group. Teams will have the chance on Saturday to work with me to not only come up with a great idea but also make sure that they create a brand that resonates and stands out.

There are still some tickets left, so if you haven't bought one you can still do from the Tickets page.

See you there!

Posted by Harry Mylonadis 

More Places at Startup Weekend London! #swlondon

The event was sold out for a couple of weeks and this change means that more people will be able to join us next weekend for 3 days of inspiration and business building.

As mentioned in our previous post, I will be mentoring teams during the weekend to make sure that they build strong brands that stand out.

If you haven't got a ticket yet, you can get it here. The offer that we had posted a few weeks ago still stands.

Posted by Harry Mylonadis 

minimoko @ Startup Weekend London + An Offer!

As taken from their site "Startup Weekend is an intense 54 hour event which focuses on building a web or mobile application which could form the basis of a credible business over the course of a weekend. The weekend brings together people with different skillsets - primarily software developers, graphics designers and business people - to build applications and develop a commercial case around them."

We are helping the team behind Startup Weekend to attract more amazing people (especially designers) and we will also be mentoring the teams on branding during the weekend! If you join us you will get the chance to meet amazing people, start a new project and get a chance to work with us.

Now comes the offer, the readers of our blog get a 20% discount to the event by using the discount code DESIGN20. First go to the tickets page, then click on Enter Discount Code, apply the discount and you will get a ticket for a mere £79.20. The ticket covers your entry to the event and includes 3 dinners, 2 lunches, 2 breakfasts and all the caffeine you'll need!

See you all in September!

Posted by Harry Mylonadis