Be an Artist

No matter what industry you are in, you need to work like an artist. The best description I have seen for art and especially modern art is "I could do that + but you didn't".

In your industry you want to convey two things. First, that there is some mystery in what you do. Second, although people think they can do your work, if they try they'll find out that they can't.

For the mystery part, you have to make some of your work seem almost magical. You need to give enough information so people understand what you do and at the same time keep some parts hidden so they have some mystery.

For the "I could do that" part, your work needs to be like modern part. You need to be innovative and excellent at what you do. This will allow you to leave people with a feeling that if they try to do what you do, they might do it but it won't be as good.

Any work can be like art. Always be innovative, bold and unique. It will bring you attention and the recognition you deserve.

P.S. Monday is a bank holiday in the UK, so we will see you again on Tuesday.